BMW M Eyes Volume Models, Not Supercars - BMW 135i Forum - 1SeriesOnline.com
 
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post #1 of 1 (permalink) Old 01-19-2015, 08:33 AM Thread Starter
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BMW M Eyes Volume Models, Not Supercars



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A flagship supercar for BMWs M division is 'very exciting' but not likely.

That is the opinion of Carsten Pries, Head of Product Management for BMWs M Division.

'Both strategy wise and engineering wise this is certainly a lucrative proposition, he said when asked about the possibility of a ground-up M model to compete with the Mercedes AMG GT during an interview at the Detroit Motor Show. If you look at the BMW brand overall the i8 does a phenomenal job to showcase what BMW is capable of, how innovative we are, what technological competence there is to take a low roof gullwing sports car to the next level.'
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